Advertising May 18, 2017 0 After Pepsi’s Kendall Jenner debacle, social issue-oriented advertising loses luster In January, Expedia debuted a spot to show the importance of broadening one’s worldview. It featured a…
Branding May 14, 2017 0 Twist, Dunk and Ideate: Oreo Opens Flavor Competition to the Crowd It’s not as if they don’t have their own ideas about these things—Oreo’s flavor menu…