Innovation October 10, 2021 0 See the 8 most amazing sights at Nike’s new LeBron James Innovation Center The Nike Sport Research Lab has a new home in the house of King James.…
Marketing May 10, 2017 0 Even Adidas praises Nike for Breaking2 marathon Nike has drawn plaudits from rival Adidas for its Breaking2 initiative despite the runners involved…
Design March 12, 2017 0 A 2-Hour Marathon Once Seemed Unthinkable. Could Nike’s Radical New Shoe Be The Key? Filled with post-EVA foam and a carbon fiber plate, this shoe was designed to increase…
Branding October 16, 2016 0 Changing brand names: is the risk worthy of the reward? With Yo! Sushi reportedly considering a change of name as part of a brand overhaul, Roger…