Branding August 3, 2020 0 I was saved by my personal brand Like many people, when the coronavirus crisis hit, my business tanked. And then on top…
Marketing May 10, 2020 0 Marketing opportunities in the biggest disruption of our time If there’s a silver lining to being a marketer in a sales-driven organization in the…
Branding April 9, 2020 0 {grow}: Why branding is rooted in evolution. We brand to survive. In Mark Schaefer’s book Marketing Rebellion, he states that consumers are now in control of brands…