10 Healthcare Marketing Trends to Watch in 2017
The nation’s healthcare delivery system continues to evolve. A curious thing about trend-watching is not…
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3 ways to make LinkedIn work harder for you
Extend your networking beyond the initial connection Key Takeaways Tap into your LinkedIn network, and…
Why smart brands are embracing the ‘living logo’
In a digital age, your logo can be as dynamic and interactive as your social…
Four Ways to Market to Millennials (Without Underestimating or Patronizing Them)
We Millennials are widely regarded as the least proactive and most vacuous generation. So, most…
Your Customers’ Brains Are Hard-Wired to Decode These 10 Signals
Rhyming schemes and funny memes work because humans respond to recognizable patterns. Help them embrace…
The Future Of Gaming? It Might Be In Your Local Bar
Can technology make an experience more social instead of less so? Edwin Schlossberg’s devoted his…
The New Moment of Truth: Beyond the Buy Button
With pervasive mobile devices and always-on connectivity, today’s customers dance effortlessly between the digital and…
Four Ways for SMBs to Successfully Apply Marketing Operations
In the world of marketing operations (MO), words like “enterprise” and “scale” are common, but…
Facebook top channel for ad recall among millionaires: report
When trying to reach an affluent audience, the channels that marketers use to disseminate their…
The Most Shared Brand Blog Posts: Length, Language, and Title Trends
Relatively long and fairly complex—though not overly difficult—blog posts by brands garner the most social…