A Guide to Contextual Marketing
In his seminal blog post about social media marketing, Neil Patel writes that “social media…
Browsing: Marketing
Nuances of influencer marketing: Building successful partnerships in luxury
As influencers carry more weight in the marketing world, these social media stars are playing…
Big Data is giving us too many ‘Spray and Pray’ solutions
Brands too often try to speak to everyone, creating 500 versions of creative and letting…
Do Designers Need to Go to College?
Self-taught designers from Twitter, Square, Flipboard, and more on the 5 essential skills designers need…
Cher On Creativity And The Power Of Authenticity
The incomparable Cher talks to Co.Design columnist Doreen Lorenzo about creativity, Twitter, and the brilliance…
Creative Block? Try Thinking Like An Architect To Build Great Ideas
Ideas don’t come out of the blue—they’re created contextually. Here’s how Snøhetta built a foundation…
What brands can learn from political campaigns
Beyond Tweets: Digital Lessons From Presidential Campaigns In mid-October, not long after Donald Trump drew…
60% of marketers say they aren’t getting support to improve media knowledge
As digital and programmatic developments usher in a new era of marketing, major brands are…
Six Simple Tips For Designing Stunning Infographics
Infographics remain one of the best forms of visual content in the digital world today.…
25 Fantastic Examples of Brands Using Instagram
With more than 400 million active monthly users, Instagram has grown into a social network…