‘Unboxing’ Videos a Gift to Marketers
One day last year, Jessica Nelson was surprised to find her toddler, Aiden, watching videos…
Browsing: Marketing
The Year in Video Marketing and What to Expect in 2016
We marketers love our trends, and these days there are plenty to choose from: marketing…
MAN VS. MACHINE: ARE ALGORITHMS BETTER THAN HUMANS AT MARKETING?
In a webinar with the Direct Marketing Association, Alex Timlin, our Head of Client Success…
Is 2016 the year the word ‘digital’ is finally consigned to history?
Just as technology has become an integral part of consumers’ lives, so ‘digital’ – once…
Location focus in marketing is changing mobile ROI measurement
Mobile Marketer UberMedia Introduces The Concept Of “LROI” Mobile marketing platform UberMedia has coined a…
How to set your brand apart using digital, storytelling
Marketing In 2016–And Beyond–Will Be All About Value As the novelty of the new century…
Singles’ Day is the biggest retail day you don’t know about
What Can U.S. Retailers Learn from Alibaba’s Singles’ Day Success? In just one day —…