MAY A.I. HELP YOU?
INTELLIGENT CHATBOTS COULD AUTOMATE AWAY NEARLY ALL OF OUR COMMERCIAL INTERACTIONS — FOR BETTER OR…
Browsing: McDonalds
Dunkin’, WW and IHOB: When Do Name Changes Pay Off?
What’s in a name? A lot if you’re an established brand like Dunkin’ Donuts, which…
Purpose adds value to brands
Study: Brands with a purpose grow 2x faster than others Dive Brief: Brands with a…
WHY PARTNERSHIPS ARE AS IMPORTANT AS EVER IN ADVERTISING
Looking around the ad industry these days it’s easy to get discouraged. Advertising, once a…
You Can Now Get Pantone Mood Lighting In Your Car
Would you prefer Golden Insight, Orange Delight, or Dream Purple to soothe your road rage…
McDonald’s Is Finally Making It Easier To Find One Of Its 36K Restaurants
How do you know which way to turn? Consult the golden arches. The golden arches…
As Voice Continues Its Rise, Marketers Are Turning to Sonic Branding
Why Visa, California Closets and more are rethinking audio Sound is a powerful tool that…
Why AI Is the New Battleground for Brand Marketers
Embracing consistency and effective frequency Most brand experiences will be delivered through AI by 2025.…
Tech companies dominate list of best global brands
Apple and Google are still the most valuable global brands, according to Interbrand Tech companies…
Ecobranding: Famous Corporate Logos, Redesigned To Use Less Ink
You can still recognize the apple and the swoosh, but they’re far more ecologically friendly.…