Move over, millennials: Gen Z agencies are on the rise
Millennials, which have been called the most studied generation to date, have gotten so much of the…
Browsing: Media Companies
12 Secrets to Supercharging Your Personal Brand
How a powerful personal brand can help your business achieve massive success. Look at anyone…
Is sponsored content is the future of all advertising?
Mic CEO Says All Advertising Will Be Branded Content With a younger generation increasingly blocking…
Brands unscathed by native content
Research Explores Impact Of Native Advertising On Media Outlets, Ad Companies An academic study conducted by researchers…
Facebook ‘Live’ Doesn’t Have to Be Live
Media companies are ‘broadcasting’ pre-recorded clips use the social network’s new feature Facebook Live doesn’t necessarily…
The new road for branded content
Facebook to Allow Media Companies, Marketers to Post Sponsored Content For the past few years,…
How brands can win the ad tech power game
Brands, publishers and ad tech companies are making big strategic moves into digital advertising in order to…