Return to intimacy: Why it took a global pandemic to rekindle our love of insight
COVID-19 offers advertising strategists an opportunity to revive and renew the methods by which they…
Browsing: Media platforms
How Platforms Will Disrupt the Future of Media and Entertainment
Remember that decades-old public service announcement asking parents, “Do you know where your children are?”…
How Sponsored Content Is Becoming King in a Facebook World
For some publishers unsettled by a fast-changing online advertising business, sponsored content has provided much-needed…
In-app advertising: What is in it for publishers?
By now, we have all heard about how in-application advertising represents the next huge land…