On The Decision to Hire a PR Agency vs. Pitching the Media Internally
One dilemma that startups and early stage companies/projects face is whether to hire a PR…
Browsing: Media relations
Media Relations Strategy: 11 Winning Tactics to Market Your Product
What is a media relations strategy? By definition, a media relations strategy is the calculated deployment of…
What Can Help You Prove the Success of Your Company’s PR Investment
There’s a lot of change happening in the PR industry. Those changes are forcing agencies…
PR and media in rapid mobile-powered transition
The global public relations industry, while growing, is teetering on the precipice of decline: growth slowed…