Digital Channels are Key Factors for Millennials Making B2B Purchases
A new survey by Sacunas reveals 73 percent of millennials are involved in some aspect…
Browsing: Millennials
Keeping up with the millennials
Millennials, Gen Y, the internet generation; no matter how you refer to 18- to 30-year-olds,…
The Big Agenda: What Lies Ahead for Marketing in an Increasingly Ad-Free Future
Everything You Need to Know Going Into 2016 Unilever spends $7.7 billion on global advertising,…
Why brands need to woo millennials with philanthropy
Millennials Are Embracing Corporate Social Responsibility Campaigns They may be the “selfie generation,” but millennials…
How Typecasting Millennials Is Hurting Ad Buyers
It’s No Longer About Buying Audiences, But About Individual Users The demographic cohort commonly known…
The next hot digital playgrounds for brands to explore in 2016
If you’re a brand looking for Web cred, you can’t go wrong with money, memes…
Is This the Future of Online Shopping?
By combining mobile video with online shopping, MikMak is changing the way millennials buy, one…