Why AI Is the Future of Advertising
The way you advertise is going to change—dramatically—thanks to artificial intelligence. You can already start…
Browsing: Mobile Ads
‘Consumers Love When We Can Mess With Their Minds’: PepsiCo VP
Brands that are connecting at the speed of culture will win, said Adam Harter, PepsiCo’s VP…
What Motivates Consumers to Click on Mobile Ads?
Different generations engage with mobile advertisements in very different ways, according to recent research from Nielsen.…
3 Cost-Effective Ways to Increase Brand Awareness
What’s your business’s biggest problem? It’s not money. It’s not your pricing. And it’s definitely…
Top 10 luxury brand mobile marketers of Q1
Changing consumer habits have forced brands to move quickly into the exploding mobile marketing arena,…
The Psychology of Mobile Usage & Its Impact on Advertising
You need a mobile-first approach in 2016 because consumers are mobile-first. More than two-thirds of…