Design Director Alex Center Got a Masters in Branding at Coca-Cola
Over the last 10 years, Alex Center has experienced firsthand how the sheer size of…
Browsing: Nike
For Brands, Twitter Is a Marathon, Not a Sprint
Opinion: Twitter long ago stopped being a 140-character-only platform, and its more engaging features offer…
Turning Hand-Painted Ads into Social Media Magnets
Colossal Media uses old-school artistry to draw millions of eyeballs to big brands, from Nike…
How to Tell Your Story
A five-step guide for how to build and develop a compelling narrative, that can be…
Why We Should All Wear The World’s Most Visible Color
Pedestrian or cyclist, it’s the world’s most visible hue. Thousands of pedestrians and bike riders…
Even Adidas praises Nike for Breaking2 marathon
Nike has drawn plaudits from rival Adidas for its Breaking2 initiative despite the runners involved…
How to Use Social Media Activism to Build Your Brand
Today’s businesses need to have a positive impact on society In the 90s, name brands…
The Quick and Dirty Guide to Building Your Startup Brand
How to hack your brand in 24 hours Over the years I’ve developed a lean branding…
Teens’ top brand choices include Nike, Facebook
Teens Love Nike, Are Over Under Armour What do Nike, Adidas, Starbucks and Facebook have…
After the Rise of ‘Femvertising,’ Is ‘Oldvertising’ the Next Big Thing?
Brands Around the World Are Changing the Way They Portray Seniors Reebok’s new brand ambassador…