With GameStop, Robinhood broke the biggest rule of branding
The legend of Robin Hood is that of a heroic outlaw who steals from the…
Browsing: NYU
Kamala Harris And Advertising. Not.
Kamala Harris And Advertising. Could Kamala Get A Senior Job At An Ad Agency? Probably…
Bye Bye, Barneys? Why Luxury Is the Latest Retail Casualty
Another retail icon has fallen. Barneys New York announced earlier this month that it has…
Why Major Brands Are Becoming More Size Inclusive
When comedian Leslie Jones, who is six feet tall, couldn’t find a designer to dress…
Infographic: Did Facebook really connect the world?
A series of New York Times visualizations reveals how geography is the strongest connector, regardless of where…
A CMO’s View: How Barnes & Noble College builds its marketing around Gen Z & Millennial needs
Lisa Malat says her brand is focused on initiatives that support the academic and social…