These brands will pay you to wear their clothes
For decades, fashion brands have built their businesses on convincing customers to buy new clothes,…
Browsing: Old Navy
What Creativity in Marketing Looks Like Today
What makes marketing creative? Is it more imagination or innovation? Is a creative marketer more…
Did a slave make your sneaker brand? Probably, yes!
Prada, Hermes, and Louis Vuitton fared poorly on a new report about forced labor. Meanwhile…
How to Find Value in Every Customer
Customers are not monolithic. There are high-value customers, low-value ones, and plenty who fall in…
Gap Inc. unveils its first new brand in more than a decade
Gap Inc. introduces Hill City, a performance menswear brand. Will it help buoy the company’s…
How visual recognition is set to change advertising
Advertisers are beginning to explore the possibilities of technologies that identify the content of images…
The Ultimate Guide To Using Instagram Stories For Business
Not only can Instagram Stories be a fun way to promote your brand over social…
Move over, millennials: Gen Z agencies are on the rise
Millennials, which have been called the most studied generation to date, have gotten so much of the…
A brand bridging the revenue gap
Gap Inc. Trims Old Navy and Banana Republic in Brand Overhaul Gap Inc. reported quarterly earnings on…