In-Car Advertising: GM, IBM Pair Watson and OnStar to Deliver Brand Messages
Watson’s next marketing move? He wants to ride shotgun. General Motors and IBM today announced…
Browsing: OnStar
The Latest Couponing Device: Your Car
GM’s OnStar Offers Deals on 3 Musketeers Candy to Drivers Drivers in General Motors vehicles…
Move over, phones. Cars are becoming the new mobile target for marketers.
Step by step, your car is turning into a behaviorally profiled marketing destination. You’re already…