Personalized Ads? Consumers Tell Marketers to Up Their Game
Consumers don’t mind the idea of personalization Consumers say they like personalized ads—just not the…
Browsing: Respondents
In an Age of Declining Trust, Is Advertising Actually Gaining Ground?
Consumers say they trust ads, new survey finds Trust in key institutions has plummeted in…
Marketers value AI but are not using it yet
Demandbase survey: Marketers sure like them some AI Once upon a time, we writers would…
Brands Failing In Timely Response To Customers On Social Media
Brand behaviors don’t even come close to syncing up with people’s expectations on social media,…
Care to know the brains behind the beauty
Multi-country Beauty Care Survey How women spend time on Beauty Care and What prompts them…
What Consumers Want From Brand Emails
Most consumers sign up for marketing emails from brands to receive discounts and promotions, according…