How Apple treated Rihanna’s Super Bowl halftime show like its most popular new product
Rihanna ended her electrifying first live performance in seven years suspended high above the State…
Browsing: Rihana
How DEI Issues Have Reshaped the Brand Purpose Landscape
A dramatic shift in diversity is only possible if the most exposed, vulnerable and or…
What Beyoncé’s Ivy Park x Adidas launch means for the new age of celebrity brands
Ownership is the new endorsement. There has been an awakening. Have you felt it? It…
Snapchat Plays Hard to Get With Celebrities and Influencers
The musician Jay Sean has visited the headquarters of YouTube, Facebook and Twitter. Instagram has…
A Model of Leadership Branding
Eight Leadership Lessons from Beauty Magnate Tyra Banks Thinking of reinventing your career? Consider Tyra…