15 Persuasive Copywriting Techniques That’ll Boost Conversions
Have you ever seen an object glow in the dark? If you have, you’ll notice…
Browsing: Robert Cialdini
How to Persuade: The Science Marketers Need to Know
Do you want to persuade more people to take action? Wondering how the latest behavioral…
Mat Sweezey’s List of 103 Marketing Thought Leaders, by Category [Opinion]
Editor’s note: This list was compiled by marketer Mat Sweezey based on his insights and…
5 Cost-Effective Marketing Hacks to Help Reach (and Keep) Your Customers
Looking for cost-effective ways to boost awareness? Simple marketing hacks that are based on real…
How to Leverage Social Proof for More Leads and Sales
Fun fact! Reddit grew their website using FAKE users. They did that to populate the…
7 Books Every Marketer Should Read Before Selling Anything
I’m the first to admit I don’t know everything about marketing. As a 23-year-old, I’d…