Engage consumers in micro-moments with relevance, visibility
Consumers’ attachment to their smartphones presents a key opportunity for brands if they know how to…
Browsing: Smartphones
How Thinking Like Your Customer Can Help Improve Your Email Marketing
Customers are bombarded with tons of email marketing messages each day but only respond to…
Much more than a pedestrian affair…
Australia installs pavement traffic lights for mobile phone-distracted pedestrians Traffic lights are being installed in…
How to launch a $19 billion startup brand?
Follow Whats App’s lead There is a tendency among entrepreneurs who are launching a new business to…
Brand Nokia: Reconnecting with people
Brand Boomerang: Nokia Plans a Return to Smartphones Two years after the name Nokia basically…
The first, real time , mobile connective digital billboard
JetBlue fuses social media, real-time data via interactive billboard JetBlue Airways is the first brand…
Why The iPhone was the perfect product
EVERYTHING AS A SERVICE Last month Benedict Evans observed that The Best is the Last: A…
The Perfect VR Headset Is Actually Just A Hoodie
The design firm Artefact presents two VR headsets that could feasibly exist by 2020—and the…
What Bendable Screens Mean For The Future Of UI
Deformable displays have the potential to be every bit as revolutionary as the touchscreen. Here’s…
How Big Data Is Changing Disruptive Innovation
Much fanfare has been paid to the term “disruptive innovation” over the past few years.…