Why Does Apple Think It Can Get Away With Selling Overpriced Stuff?
Just because it’s worked before doesn’t mean it can work today. I want to tell…
Browsing: Snap
How Marketers Can Use Snapchat in 2017 [Infographic]
Snapchat has more than 150 million users, but many marketers don’t yet know how to…
Snapchat Plays Hard to Get With Celebrities and Influencers
The musician Jay Sean has visited the headquarters of YouTube, Facebook and Twitter. Instagram has…
Social media disrupts our notions of literacy
Donald Trump, the First President of Our Post-Literate Age In the wake of the 2016…
While We Weren’t Looking, Snapchat Revolutionized Social Networks
Snap Inc., the parent company of the popular photo-messaging and storytelling app Snapchat, is having…
Why Snapchat, Facebook and Other Platforms Are Trying to Shed the ‘Social’ Label
With diversification comes a new mindset There was a point four years ago when marketing…
The Marketing Genius Behind Snapchat’s Name Change
When a company makes a major change to its brand or image, any number of…