That GIF You Just Shared? It Might Actually Be an Ad
Why brands like Bubly, Converse and Gatorade are getting into looping Imagine an ad playing…
Browsing: Snapchat
Connatix launches Stories for Publishers to bring native Story units to mobile sites
Publishers can implement the format made popular by social networks on their own sites –…
Gen Z is quitting social media in droves because it makes them unhappy, study finds
It’s the most socially-savvy generation, but many are leaving multiple platforms and marketers need to…
16 Visual Content Marketing Statistics That Will Wake You Up
One marketing trend that’s impossible to ignore is the growing power and value of visual…
What’s the Next Social Network? Think Music
Opinion: Consumers are ready to accept brands on their favorite streaming platforms We plug into…
A Million People Are Freaking Out Over Snapchat’s Redesign
Snapchat’s redesign has not gone over well–with regular users or influencers. Will this one blow…
Social Video Marketing Tips for Small Businesses [Infographic]
“Including a video on a landing page can increase conversion by 80%,” begins an infographic created by…
INSTAGRAM GIVES BRANDS NEW WAY TO SELL IN ‘COLLECTION’ ADS
‘Collection’ ads blend video and product catalogs. Credit: Instagram/Composite by Ad Age Instagram is offering…
10 audio marketing trends for 2018
Audio-based user experiences are stepping into the spotlight as a fresh medium for sensory stimuli,…
2017 was the year video went vertical
The iPhone X is basically one gigantic screen, but the “notch” right at the top of the…