Retailers: The Time is Now for Enhanced Social Advertising
The ways consumers engage online—particularly how they shop via social media—continue to keep retailers on…
Browsing: Social Advertising
What the Facebook outage should teach marketers
Six hours with no Facebook, Instagram or WhatsApp was a major global story. Similar platform…
3 new marketing basics the new world needs
It’s become a somewhat hackneyed expression, but in just 12 months the world has changed…
More Retailers Are Investing in Social Advertising
Social ad spending is continuing to rise, and more US marketers—particularly those in retail—will keep…
Social ad strategies from the top brands on Facebook and Twitter
This article originally appeared as a guest post on the Comperemedia Bolder Thinking Blog. Social media…
Infographic: How Digital Marketing Is Affecting Financial Organizations
Digital media, in today’s age, is no more just a “trend” but a way of…
How Vertical Video Is Transforming Social Advertising
As recently as five years ago, vertical video was the enemy of the internet. A…
Programmatic set to be even bigger this year
Programmatic Advertising is Skyrocketing: 66% of Advertisers Plan to Boost Ad Spend Looking for the…