Are audiences ready for longer content on social media?
Social platforms are making plays for more advertiser dollars, but should brand managers jump on…
Browsing: Social Media
10 Ways to Break Through The Noise: How To Build Brand Engagement In A Cluttered Digital Landscape
We’re living in the age of social and entertainment overload. According to The Collage Group “the proliferation…
Can experiential marketing build trust and advocacy?
What brand wouldn’t want to have a relationship built on trust with their consumers? Trust…
How to modernize an established brand to drive growth
The key to Wendy’s successful transformation? Staying true to the brand while using data to…
Why video is still the best investment for digital publishers
Today, video is recognized as the most important medium for viewer engagement and retainment. And,…
Here’s how teens edit their selfies for social media likes
A famed photographer asked teenagers to edit their own portraits for social media. The twist?…
YouTube and Deezer are the most popular audio streaming platforms
SUMMARY An overview of global audio streaming platforms by consumption and penetration in 2018. Over…
Is digital minimalism the answer to our distracted lives?
On this episode of Secrets of the Most Productive People, we talk to Cal Newport about his…
The five biggest mistakes companies will make with their digital strategies – and how to avoid them
With the year ramping up into full swing, February is a good time to take…
The truth about truth and authenticity – why some brands get it and others don’t
Spend an hour at any marketing conference and you’re sure to hear the word ‘authenticity’…