Marketing Technology Is Transforming the Way Brands Work With Influencers
Opinion: AI-powered discovery can help identify trustworthy talent Influencer marketing is currently undergoing something of…
Browsing: Social Media
How Snapchat is courting direct-response marketers
Snapchat is making a bigger play for direct-response budgets, and brands are taking notice. Ad…
How brands can cut through the £500bn sports market
Speakers from NFL, adidas, Nissan, Lucozade Sport, General Mills, Unicef and We Are Social Sport…
The Most and Least Important PR and Corporate Communications Tactics and Trends
Corporate communications and public relations professionals say engaging in better storytelling is the tactic/trend that…
How to Market Your App Internationally [Infographic]
With each passing year, the Web has become more multilingual. According to Internet World Stats, 804…
MAY WE HAVE YOUR ATTENTION, PLEASE?
Attention is “the act or state of applying the mind to something” and “a condition…
The Six Biggest Challenges Facing Social Media Marketers
Marketers say not having enough staff and financial resources is the top challenge they face…
How to Use Facebook Ads for Market Research
Do you sell products or services on Facebook? Wondering how to test your targeting and…
Facing a severe trust deficit
MARK ZUCKERBERG TALKS TO WIRED ABOUT FACEBOOK’S PRIVACY PROBLEM FOR THE PAST four days, Facebook has…
Connatix launches Stories for Publishers to bring native Story units to mobile sites
Publishers can implement the format made popular by social networks on their own sites –…