Social Media Endorsements: Where Will Marketers Draw the Line?
What if advertisers found a stealthy new way to get their pitch across — a…
Browsing: Social Media
Seven brilliant ways to brand yourself
Get ready for greatness with these smart personal branding ideas. When I was growing up,…
Brands are using influencers like ad agencies
An increasing number of brands are going straight to Instagram stars and social stars on…
More Honesty, Less Snark: How Consumers Want Brands to Act on Social Media
Most consumers want brands to be honest and friendly on social media, not snarky and…
Twitter created an ad format to put bots in your DMs
Twitter launched a new way for advertisers to boost their chat experience with Promoted Tweets. Direct Message…
Emotions that have no speed limit when it comes to virality !
Rage seems to be in Rage when it comes to emotions traveling the farthest and…
After Pepsi’s Kendall Jenner debacle, social issue-oriented advertising loses luster
In January, Expedia debuted a spot to show the importance of broadening one’s worldview. It featured a…
How long will TV advertising stick around?
As Viewers Drift Online, Advertisers Hold Fast to Broadcast TV TV ratings are collapsing. Media…
What Time of Day You Should Write Marketing Emails to Avoid Mistakes [Infographic]
Bad news for night owls: Marketing content drafted at night contains more mistakes than content…