Warren Buffett and Steve Jobs Said Your Overall Success in Life Comes Down to 4 Words
If these four simple words sound like the advice your parents gave you, it’s because…
Browsing: Steve Jobs
If You Want to Be a Millionaire, Start Thinking Like One
Far too often, we’re led to believe at a young age that there’s a limit…
Being an employee of our own myth!
We are all frauds! Forgive the blatant articulation. To quote Wikipedia ” The master race (German: Herrenrasse) is…
Why Martin Lindstrom thinks CMOs and businesses have lost contact with what matters
Business leadership guru, brand expert and author shares his fears around the state of play,…
Inside the dissolution of Apple’s legacy design team
Apple’s design team is legendary. But following the death of Steve Jobs, dysfunction ran rampant,…
Is Elon Musk the engine of the Tesla brand?
“We don’t buy advertising,” tweeted Tesla chief executive officer Elon Musk in 2019. Note the…
Tim Cook’s secret sauce
There will be case studies, books, documentaries about Apple under Tim Cook, but right now…
Tap into the power of loyalty by serving your Brand Lovers better than anyone else …
Marketing used to be fairly straightforward: Throw money at advertising in order to influence people…
Yes, Customers Always Know What They Want
Marketers often feel like second-class citizens in their companies because people think new products and…
Who Is Shaping the Future of Autos – Tech Firms or Automakers?
Technology firms are the drivers of disruption across industries, but things will play out differently…