No more Death by PowerPoint
How Bono, Apple And LinkedIn Make Presentations Engaging And Memorable An estimated 350 PowerPoint presentations…
Browsing: Storytelling
Twitter expands advertising options
Twitter finally lets everyone create their own “Moments” Finally, finally, Twitter has rolled out a version…
4 Creative Ways to Use Instagram for Business
Is your business using Instagram? Want to learn how to be more creative with Instagram?…
Why the Conversational Power of Podcasting Is the Future of Advertising
Medium’s simplicity drives engagement It’s been fascinating for me to observe how marketers and content…
Programmatic branding a missed opportunity as open exchanges subside: Forrester
Marketers need to make branding a strategic priority in their programmatic buying programs to address…
Six Essentials for Good Storytelling—and Great Content Marketing
“Storytelling” is often used loosely as a term for good writing. Which makes me wonder:…
Millennial women and visual platforms
Visual platforms such as Pinterest, Instagram and Snapchat continue their deepening influence with today’s consumers.…
Data and creativity: fully committed, or just a fling?
Campaign and Quantcast bring together advertising’s finest to debate the future of data and creativity…
How Sponsored Content Is Becoming King in a Facebook World
For some publishers unsettled by a fast-changing online advertising business, sponsored content has provided much-needed…
BUILDING A BRAND, THE LINDSTROM WAY
A nine-point guide or the Holistic Selling Proposition devised by the consultant for building world-class…