Why bold creative work needs ‘gut data’
While generative AI may help provide immediate ideas for challenger brands and their agencies, it’s…
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Short-term vs. long-term thinking: Interview with Tom Donald (The Royals)
It will have escaped nobody reading this that we’re in ‘unprecedented times’. But our responses…
Much more than a pedestrian affair…
Australia installs pavement traffic lights for mobile phone-distracted pedestrians Traffic lights are being installed in…