The ups and downs of programmatic channels and formats
Here’s Marketing‘s definitive guides to programmatic advertising across the major media channels and formats. This article…
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9 YouTube Marketing Predictions for 2017 From the Pros
Are you wondering how marketing on YouTube will change in 2017? As the importance of…
Avon calling: With a brand makeover, the beauty company targets millennials
Georgian Haynes, a 29-year-old architect based in New York City, started selling Avon when she…
Five Future Trends in the Marketing of Television
A surefire way to grab attention and attract clicks right now has been to write…
Inside the rapidly changing world of Television
The Future of Television: Where the US Industry Is Heading The digital disruption of the…
20 Things You May Not Know About Being a Copywriter
A TYPICAL DAY IN THE LIFE OF A COPYWRITER? FORGET IT. ONE DAY YOU’RE A…
The importance of designing for simplicity
Look at Steve Harvey’s Card – He Was Set up to Fail Steve Harvey messed…