Elon’s Risky Gamble: How Rebranding Twitter To ‘X’ Could Harm The Social Media Giant
Marketing experts and industry insiders warn that the rebranding could have serious repercussions for the…
Browsing: Twitter
Meta’s Twitter rival Threads has launched — here’s what you need to know
Meta seems poised to capitalize on Twitter’s current struggles by introducing its much-anticipated rival, Threads.…
2023 will be a year of change and opportunity for social media
2022 was a year of crisis for social media in the US, but 2023 will…
We’re primed for Web3 social media but builders must do this first
The CEO of Aptos Labs says the people working on Web3 social media have the…
How social platforms changed digital marketing in 2022
The walled gardens of social media have dominated the digital marketing landscape for nearly a…
How marketers can benefit from “heat testing” Validating Product-Market Fit in the Real World
Since the invention of surveys in the 1930s, companies have used market research to size…
Could BeReal be the first successful social media channel to grow without ad support?
From Twitter’s hostile takeover to Meta’s disgruntled investors, social media giants are faltering in the…
THE BLINDNESS OF VISIONARIES
This week we witnessed the further destruction of the reputations of tech “visionaries.” You’d think…
Where does the Twitter brand go from here?
Elon Musk left the Twitter brand battered after the company gave up control of its…
It’s official: Elon Musk doesn’t want to buy Twitter after all
The mogul says the social network broke several terms of the sale agreement. A court…