Generative AI: Unlocking the future of fashion
While still nascent, generative AI has the potential to help fashion businesses become more productive,…
While still nascent, generative AI has the potential to help fashion businesses become more productive,…
A combination of brand building and performance marketing is the best approach, but putting this…
An aversion to political controversy and a reliance on creators for AI-generated content have helped…
Catherine Driscoll, Commissioning Editor EMEA at WARC, introduces a new regional Spotlight that covers fascinating…
The lightning-fast evolution and adoption of AI is the kind of major societal transformation that…
The BMW Vision Neue Klasse concept—with its exterior lighting effects, E Ink panels, and minimal…
Metaphors help us to connect abstractions, to find the links that guide us to an…
Cultural resonance is more long-lasting than fleeting cultural relevance and amplifies over time, concludes a…
Companies across the used-car market’s value chain can use data and analytics to tap into…
Tools like ChatGPT could complicate marketers’ ability to scrutinize online content. Some firms say the…