How CMOs Must Evolve to Take Advantage of Artificial Intelligence
Marketers are drowning in data from dozens of sources: social monitoring, media monitoring, web analytics,…
Browsing: UPS
Free shipping is quietly changing the design of your favorite products
The rise of e-commerce has not only rewritten the rules of shipping and delivery; it…
Clooney’s ‘Quest’: 5 Questions With Nespresso CEO Guillaume Le Cunff
George Clooney is back with Nespresso in his first worldwide campaign. “The Quest” find Clooney suited…
What Blockchain Challenges Mean For Advertising
It’s easy to hear the enthusiasm in the voice of John Bates, director of product…
Tech companies dominate list of best global brands
Apple and Google are still the most valuable global brands, according to Interbrand Tech companies…
Ecobranding: Famous Corporate Logos, Redesigned To Use Less Ink
You can still recognize the apple and the swoosh, but they’re far more ecologically friendly.…
Why These 4 Companies Are Getting Serious About Their Employer Brands
As job seekers become job shoppers, companies are starting to advertise their work cultures alongside…