This decade’s most important marketing question: What data rights do advertisers possess?
Google’s move to reduce advertisers’ visibility into search terms reporting raises big questions about data…
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Why Facebook still dominates the social sphere
Yik Yak’s decline shows why Facebook is capturing social ad dollars In 2017, digital will…
3 things CMOs should ask their brand marketing teams
Marketers know that building and maintaining brand engagement is an important part of overall marketing success.…