THE GAME OF THRONES STARBUCKS CUP: WHAT’S INSIDE?
IN CASE YOU missed in last night’s episode—or haven’t been on #GoT Twitter today—someone seems to…
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10 Surprising Stats You Didn’t Know About Content on LinkedIn [Infographic]
In its recent quarterly update, Microsoft, the parent company of LinkedIn, reported that the professional social…
AI marketing: how seriously should you take artificial intelligence?
Recent years have seen the rise of artificial intelligence (AI) adoption in the marketing and…
INDIVIDUALIZED VIDEO ADS PROMISE UNPRECEDENTED CONNECTIONS—BUT HURDLES REMAIN
Achieving granular reactions is the goal, but the tech isn’t yet up to the task…
Here’s how you build creative video experiences for a multi-screen world
It’s time for brands to consider the nuances of each format at every stage of…
The major trends shaping, breaking and consolidating global media by 2021
Numerous trends are shaping the future of media including the growth in digital advertising, consumers’…
How marketers can leverage the value of branded apps
In the battle for mobile engagement, branded apps hold untapped value Consumers spend an overwhelming…
What Marketers Need to Know About TikTok
First there was Vine, then Musical.ly, and now TikTok. Vine was shut down in early 2017,…
Why brands need to take ASMR more seriously
A little bit of data on the latest trends can help brands create strategies to…
Unleash Your Secret Weapon: Video Storytelling. Why Is It the Future of Marketing?
Why do we feel strong emotional connections to video storytelling? Because stories entice us to…