Beyond Virality: Understanding TikTok’s New Growth Patterns
At one time, TikTok was dubbed “the million-follower factory” for its ability to catapult new users to…
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These Five Tactics Will Help You Outrank Your Competitors on Google
One of the best ways to beat your rivals is to look at what they’re…
How OREO’s #ProudParent campaign connected to National Coming Out Day and started a lasting conversation
Key results +2846%increase in mentions1 5xhigher engagement vs benchmark3 +34%lift in positive sentiment2 The opportunity…
B2B Websites: What Visitors Value vs. What Marketers Value
B2B website visitors and B2B marketers don’t always see eye to eye on which characteristics,…
20 Content Stats Modern Marketers Should Know [Infographic]
Did you know that 70% of marketers say they are actively investing in content marketing?…
The 50 Best Memes of 2020, Explained
50 of this year’s funniest, weirdest and most chaotic viral internet videos, images and jokes…
TikTok 2020: The Most Viral Videos of the Year
This 2020 we have witnessed astonishing growth of video TikTok app. The lockdowns from the pandemic made millions…
How Gaming Can Help Learners of All Ages
Imagine a classroom setting where traditional lectures and slides are augmented with interactive games that…
The BOT(tom) line
Chatbots are one of the biggest innovations in the marketing industry but in order to…
Marketers – focus on your business, not the technology
Too many companies are obsessed by technology and data, yet few have experienced significant improvements…