Brands are using influencers like ad agencies
An increasing number of brands are going straight to Instagram stars and social stars on…
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The State of Healthcare Content Marketing in 2017
Most hospitals/health systems are engaging in content marketing but many are finding it to be…
Three Keys To Crafting Successful Videos On Social Media
Five years ago, companies would come to our agency with a fairly simple demand: “I…
Facebook now lets all pages share branded content
Nearly six months after granting verified pages and profiles the ability to share branded content,…
YouTube gives all advertisers 3 standard video metrics
YouTube Clears Up Metrics Mess by Focusing on These Three Stats YouTube is looking to…
Why Instagram is evolving
Kevin Systrom On Instagram’s Big Moves: “It’s Almost Riskier Not To Disrupt Yourself” More than…
5 Ways to Repurpose Your Popular Social Media Posts
Want to get more out of your social media content? Wondering how you can save…
Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks Threatened?
YouTube video bloggers and other independent producers have been a growing part of marketing content…
How Companies Will Use Social Media In 2017
2016 brought the “reachpocalypse,” and much else besides. Here’s what comes next for the embattled…
How Platforms Will Disrupt the Future of Media and Entertainment
Remember that decades-old public service announcement asking parents, “Do you know where your children are?”…