The Art of Rebranding for the Digital Era
For the first time in more than 20 years, Velveeta is updating its logo. Gone…
Browsing: Vistaprint
‘Change without story is a mandate, change with story is purpose’: Why marketing and comms execs are being tapped for chief-of-remote roles
This article is part of the Future of Work briefing, a weekly email with stories, interviews,…
The Most Popular Colors in Business and What They Say About a Brand [Infographic]
Remember those mobile phone carrier commercials that used colored balls to represent the four big…
Gotta have it? Why Pepsi’s dud could slow the in-house stampede
After years of brands thinking they could do it better (and cheaper, and faster) themselves,…