47 Best New Retail Concept Stores in the World
The concept store has changed. Once it was about selling a certain lifestyle. The new retail concept…
Browsing: VR
When will 3D, 360-degree, and VR revolutionize social video ads?
VP of creative services at Shuttlerock shares an overview of where we are with cutting-edge…
The new rules of engagement in brand experience
Just as digital has transformed markets, it is now transforming how brand value is built,…
How advertisers can get the most from VR, AR ads
VR ads in 2019: What’s working, and what’s not Look at a typical advertising trade…
The two-year quest to rebrand Ikea for the digital age
The company isn’t giving up its blue and yellow logo, but it instead will debut…
Technology can increase the impact of marketing: Raja Rajamannar, Mastercard CMO
Rajamannar, the new President of World Federation of Advertisers, talks about the need to adapt…
Time to get real – what marketers can learn from video game graphics
We used to think of video game graphics as blocky, static polygons. Today, real-time technologies…
From Embracing Imperfections to Designing Alternate Realities: 99U’s 10 Best Innovative Ideas
These designers see opportunity for innovation everywhere they turn, from tactics for working better to…
Medical VR: Reshaping the Future
Everyone is talking about the opioid crisis, but what if a physician could prescribe a…
How visual recognition is set to change advertising
Advertisers are beginning to explore the possibilities of technologies that identify the content of images…