This movie talks back – media futurist talks reflective media, sensory storytelling and brain hacking
Marketing speaks with immersive film maker and Wired for Wonder speaker Karen Palmer about the future of media…
Browsing: VR
Augmented and virtual reality mean business: Everything you need to know
An executive guide to the technology and market drivers behind the hype in AR, VR,…
Is Pinterest The Search Engine Of The Future?
In 2002, then-Google CEO Eric Schmidt spoke at the Jupiter/Interactive Advertising Bureau Ad Forum. In…
Windowless planes are coming, and they’re not as bad as they sound
Emirates plans to make virtual windows the norm on all of its future planes–but to…
The future of branding? The third dimension
Hey Helvetica, why don’t you slap on this stereoscopic headset? That’s a nice typeface. Does…
VR and advertising: How brands can start planning now
At first, virtual reality seemed like a niche technology that would cool off after a…
For all the hype about VR, advertisers are more excited by AR (for now)
For all the bleakness in Snapchat’s first-quarter earnings call on May 1, there was one shining ray of…
VR is slowly going mainstream, but VR ads are still a long way off
At its annual F8 conference on May 1, Facebook is expected to release Oculus Go,…
How to Use Virtual Reality in Your Digital Marketing [Infographic]
I recently spent a weekend at my sister’s house. More accurately, I spent a weekend…
Terminal 3 Is The Most Intense AR Experience I’ve Ever Had
It turns you into an immigration officer–and there’s a twist. They take you into a…