What’s in a (brand ) name?
I’m a branding expert. Here’s what Facebook’s reported name change really signals Rebranding Facebook shows…
Browsing: Waymo
Who Is Shaping the Future of Autos – Tech Firms or Automakers?
Technology firms are the drivers of disruption across industries, but things will play out differently…
Can Tesla Maintain Its Momentum?
Electric vehicle and storage battery maker Telsa and its cofounder and CEO, Elon Musk, have…
Industry incumbents failed to grasp the early potential of digital
There’s considerable confusion among executives about digital transformation. Some see it as a technology problem and delegate…
HOW TO TEACH ARTIFICIAL INTELLIGENCE SOME COMMON SENSE
FIVE YEARS AGO, the coders at DeepMind, a London-based artificial intelligence company, watched excitedly as an…
AS RENTAL CARS FADE AWAY, AVIS WILL TRY ANYTHING TO SURVIVE
A tidal wave of change is barreling toward the auto industry—and as with any wicked swell, some…
Android Auto: Google Takes AI For a Ride With Volvo and More From I/O ’18
Google wants to personalize and enhance the driving experience more than ever via its Android Automotive embedded…
Tesla created the world’s best car commercial without spending a dime on advertising
SpaceX launched its Falcon Heavy rocket on Tuesday with a 2008 Tesla Roadster as its payload. The…
THIS WEEK IN THE FUTURE OF CARS: TRIAL AND ERROR
NO ONE SAID it would be easy. As automakers, developers, and tech companies pump funds into…