Digital & Social February 17, 2022 0 This startup wants to create a $400 billion live e-commerce market in the U.S. The Western market is clamoring to replicate the runaway success of live commerce in China.…
Branding April 1, 2020 0 Brands in a pandemic world: insights from Kantar’s COVID-19 Barometer New research from Kantar uncovers how people’s media habits, attitudes and expectations can guide brands’…
Branding March 25, 2020 0 GroupM’s Brian Wieser: ‘Every brand should figure out how to be useful’ Subscribe: Apple Podcasts | Stitcher | Google Play | Spotify The coronavirus pandemic brings uncertainty to the advertising business as much as…
Marketing July 30, 2018 0 Instagram Leads as a Global Platform for Influencer Marketing But not in every country, and China has its own players nfluencer marketing is a…