Coach is bringing its previously ubiquitous logo back to collections and ad campaigns
The Coach logo is making a comeback, but investors of the brand have questions. Tapestry (Coach’s…
Browsing: Zara
A tale of 3 e-commerce titans
As Amazon’s RFP for a second North American headquarters dominates global headlines, it’s important to…
Do brands matter? How meaning and marketing are shifting definitions
Gavin MacMillan ponders the role of brands in 2017, and introduces us to the idea…
Fast fashion: How modern retailers can keep pace with big brands
When it comes to shipping, service, and even production, millennials like things fast. The immediacy…
Scaling a brand? Get your customers to buy less!
Cuyana: The Clothing Brand That Plans To Scale By Asking Women To Buy Fewer Things…
A brand bridging the revenue gap
Gap Inc. Trims Old Navy and Banana Republic in Brand Overhaul Gap Inc. reported quarterly earnings on…